So I'm reading over Deadspin today and they linked to 100% Injury Rates' celebration of the 21st anniversary of the William "Refrigerator" Perry G.I. Joe action figure. I suggest you read it, it's a great post that includes images of all the advertisements for it and everything. It also gives the back story on why they chose the Fridge for a figure (it includes Rocky). Not only did I get one of these when I was a kid, but I still have it to this day, it's one of my most prized possessions. Here's the commercial from back in the day.